If you have a web-based business or if a significant portion of your business is done on the web through your website, then the best advertising and marketing is done by submitting to a search engine. No amount of press release, newspaper or radio ad, banner ad, spam email or newsletter will achieve the same [...]
High Pagerank Domain Fraud
I ran across a very interesting article that brings a warning to anyone wanting to buy a domain name from a broker, on eBay™ or in almost any other way at a price premium over normal registrar pricing. It appears that Google’s PageRank can be faked, or at least manipulated, for a short time. Read [...]
Easy SEO Tips for Web Site Owners
Some easy Search Engine Optimization tips (SEO tips) for helping search engines find and understand your web pages: Use H1 header tags for your page titles. Sure, graphical images may be prettier, but search engines can not read the text in graphics. Search engines look at the H1 and the Title tag, both, as a [...]
Sitemaps Rule!
Before switching my site to WordPress and the Genesis Framework from StudioPress, I had started using GSiteCrawler to create my sitemaps for Google. This program creates XML sitemaps in the open configuration used by Google (Google released this XML protocol under a Creative Commons license). Now, I’m really glad that I did. I saw a [...]
SEO – Google Link Analysis
The “My SEO Tips” blog has a very interesting — and readable — SEO article about Google’s link analysis patent. Rather than forcing you to read through a convoluted patent application, full of the esoteric gibberish of patent lawyers, this short article presents some basics from the article. The most important point I picked up [...]
The Power of (Mis-)Spelling
In our early days at school, we were taught to spell words correctly. In the good old days, we “sounded out” the syllables of written words in order to figure out the sound of the word. Then, we studied and were quizzed on the correct spelling of the words we learned. Now, you’re older. What [...]
